As consumers, and their devices, increase their reliance on voice technology, businesses and marketers need to start considering the impact of voice search on their digital marketing strategies. In 2023,…
Did you know that 45% of B2B customers say that interactive content is one of the most preferred content types? What Is Interactive Content? Any material that encourages user engagement…
In the digital world, nearly every retail market has myriad options to consider to succeed online year over year. With a consistent increase in online shopping, eCommerce may very well…
Within the past few years, data privacy regulations have pushed marketers to the edge of their seats, oftentimes leaving them to wonder, if they will ever have the upper hand…
Meeting the wants and needs of your customers is one of the basic foundations of creating a successful business. It is much simpler to attract potential customers in the real…
A few months ago, our team discussed how brands’ shared values influence consumer behavior, and demonstrated why and how this trend isn’t slowing. Even as far back as 2012, it…
Globalization. Glocalization. Two very similar-sounding words with two pretty different meanings. Let’s talk about it. Globalization deals with global factors and allows numerous aspects of society to interconnect, from business…
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