Texas Pipe Family of Companies

The Texas Pipe Family of Companies are Pipe, Valve, and Fitting (PVF) distributors of steel pipe, fittings, flanges, valves, tubing, and round bar, with vertically-integrated manufacturing solutions. With an industry position powered by an integrated distribution and manufacturing network, the Texas Pipe Family is always supporting its customers across the globe.

One-Stop Source For All PVF Products

When Texas Pipe Family of Companies (TPFC) reached out to our team at Big Drop, we were happy to help. It was essential for this new digital presence to tell the story of TPFC by creating a top-notch, informative and comprehensive website presence to showcase TPFC as an established, industry authority poised to carry its mission forward.

Big Drop set out to highlight the true value of Texas Pipe’s full range of carbon, stainless, specialty grade, and chrome PVF products from one integrated source. The new website would highlight the Texas Pipes Family of Companies' strategically located storefronts, easily accessible requests for quotes, as well as create a robust digital infrastructure to support a library of resource materials for each subsidiary within TPFC.

We implemented an information architecture strategy that conveyed both the company story and the product's story in a clear, digestible manner. By bringing TPFC’s premium positioning into fruition on the new digital presence, Big Drop provided new, engaging content for all the pages of the new site. In doing so, it created different ways to access products while presenting TPFC as the best-in-class strategic PVF inventory solution.

Following the implementation of an information architecture that would lay a clear basis for content, we concentrated on developing dynamic unique illustrations in order to maintain aesthetic appeal while utilizing interactive features. We were able to break up material and keep visitors interested, informed, and on the website longer by including iconography and other multimedia elements.

When focusing on website optimization, a primary objective for TPFC was to create a user experience that clearly articulates capabilities to audience members. By creating a mega menu with clear descriptions and navigation, the new digital presence was successfully designed and developed for mobile/tablet ease of use. Big Drop was able to present a unified front for the TPFC to the industry as an integrated PVF partner who can do it all and sell it all.

Big Drop was able to provide Texas Pipe Family of Companies with a robust digital infrastructure that supports a library of resource materials for each subsidiary within the TPFC. Through purposeful content usage, simplified navigation, and resource discovery; Big Drop created a digital experience that showcases TPFC as an established, industry authority poised to carry its mission forward.

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