What Is a Bounce Rate? A “bounce” is defined by Google as “a single-page session on your site.” The bounce rate is the percentage of visitors who leave your website…
To potential customers, a website’s quality speaks volumes. Even a well-designed and intuitive property will lose customers if it does not function properly or is riddled with annoying bugs. That’s…
There is never a second chance to make a good first impression, and the same holds true for digital. Whether looking to implement a new brand, enhance a digital marketing…
Are you unsure about which content management system (CMS) to leverage for your website? A CMS is a software application that allows companies to easily collaborate on the creation, editing,…
With digital inclusivity consistently gaining popularity, accessibility has become a major requirement as more and more lives are conducted online. The internet is built to work for everyone, regardless of…
Chatbots have played a significant role in the rise of the importance of customer service, and have made large contributions to user support and the “modern service desk”. As customers…
Did you know that approximately half of the overall web traffic comes from mobile devices? The world is going mobile-first, and so should your business. In order to stay relevant in…
In today’s “new normal,” a strong company website has become a necessary marketing tool in remaining established and successful among target audience members and competition. Building a powerful online digital…
The Americans with Disabilities Act tells us that all public spaces should be accessible to persons with disabilities, including some digital spaces and those accessible via the Internet. ADA website…
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