• Digital Marketing

Achieving Growth: A Social Media Platform Series – Instagram

Big Drop blog post: Achieve growth on Linkedin
  • Digital Marketing

Achieving Growth: A Social Media Platform Series – LinkedIn

Social media platforms are integral to the growth and success of any business. Among the various platforms available, LinkedIn stands out as a powerful tool specifically designed for people and…

QR code
  • Digital Marketing

The Power of the QR Code

QR codes, short for Quick Response codes, have emerged as a popular tool for bridging the gap between offline and online marketing efforts. With their ability to connect physical objects…

threads
  • Digital Marketing, News and Trends

Why Advertisers Should Shift Their Focus to Threads: Will Ad Money from Twitter Find a New Home?

Instagram’s new text-based conversation app, Threads, has captured the attention of advertisers and sparked discussions about the potential migration of ad budgets from Twitter to this emerging platform. As Threads…

marketing
  • Digital Marketing

What Great Performance Marketing Looks Like

Digital marketing is a widely-used term that encompasses various types of online marketing strategies, with new channels and capabilities emerging continually. Despite this, performance marketing is a digital marketing approach…

page url
  • Digital Marketing

All About Page Structure URL

Wonder how exactly you ended up on this blog post? It’s likely that you clicked on a hyperlink that directed you to a URL. But what exactly is a URL…

influencer marketing
  • Digital Marketing, News and Trends

Checking in on Influencer Marketing

Influencer marketing was a $16.4 billion industry in 2022 and has become one of the most effective ways for brands to reach their target audience and increase their brand awareness….

Artificial Intelligence's Growing Popularity and Why It Matters
  • Digital Marketing, Privacy and Security

AI’s Growing Popularity and Why It Matters

Artificial Intelligence (AI) is one of the fastest-growing and most talked about technologies. With the global AI market valued at over $136 billion, the AI industry value is projected to…

user segmentation
  • Digital Marketing

Understanding User Segmentation: A Key to Personalized Customer Experience

Sound website design creates an enjoyable and intuitive experience for visitors; an essential part of keeping them engaged and raising the brand profile to better ensure return sessions. Based on…

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