A web design solution for the leading PR firm in smart communication strategy
Without worrying about the technical details, you can focus on what matters: your content.
WordPress is an open source content management system. It’s also a personal favorite of ours. It’s fully customizable, scalable, and it’s able to support pretty much every type of content out there. Plus, it’s a simple-yet-functional platform that makes life easier for you. Especially for info site — where you’ll want to update your information on a regular basis — having a simple, intuitive platform is key.
WordPress is one of the most popular CMSs out there, and it’s not hard to see why. For one, it’s so easy to use: no coding knowledge required. While we build out fully custom sites with code, you’re still able to modify or update with just a few clicks of a button.
It’s good for SEO too. When Google crawls sites to rank them in SERPs, it analyzes and indexes each page to scan for the important information. When a site is built in a way that’s easily read (aka how WordPress works), you have a better chance of ranking on those important keywords. WordPress also makes it super easy for you to optimize your SEO through clear tags, meta descriptions, and HTML titles. And with WordPress, there’s no need to launch a separate project to make your site mobile-responsive. Your site is automatically and dynamically resized for mobile, taking one more thing off your to-do list.
WordPress is so easy to manage that your whole marketing team will be thanking you. But setting up a site that’s strategic and forward-thinking takes a little more work. We build custom WordPress sites that work for you. Sites that drive ROI, boost engagement and drive conversion. Sites that move brands forward.
Info sites are typically pretty simplistic. This puts all the emphasis on the content. But it still needs to be structured thoughtfully in order to create the best user experience. We create a cohesive, intuitive platform that allows your users to get information easily and quickly. Plus, you can target other verticals or services you provide through a structure that ties into your larger digital marketing initiatives.
We create websites that drive results. Whether you’re looking to create a basic, one-off info site or build out a larger network of sites, WordPress is a scalable and sustainable solution. With us as your partner, you can rest assured that you’ll have a truly custom solution for your business needs and goals. Your site needs to reflect your brand, and we get that. Every choice is a conscious one to drive your brand forward.
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